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All Watches

Shop watches at Watch Direct Australia. Authorised dealer with free shipping & full warranty.

Black G-Shock digital wristwatch with analog hands and a rugged design.Black digital sports watch with a round face and textured rubber strap.
Price $169Recommended retail price $279
CasiOak G-Shock Men's Watch with Bluetooth and Tough Solar Power GAB2100-1A1Black digital sports watch with a round face worn on a wrist.
Price $259Recommended retail price $329
Cendré Phoebe Gold Dial 18K Gold Women's Watch — frontCendré Phoebe Gold Dial 18K Gold Women's Watch — view 2
Guess GW0958G2 Watch - FrontGuess GW0958G2 Watch - Lifestyle
Price $159Recommended retail price $349.95
Black G-Shock wristwatch with analog and digital displays.Black digital sports watch with a round face and rubber strap.
Price $219Recommended retail price $329
Casio Vintage Dual Time Alarm Silver Dial Analog Digital AQ230A-7ACasio Vintage Dual Time Alarm Silver Dial Analog Digital AQ230A-7A
Price $109Recommended retail price $139
Casio Analog Silver Stainless Steel Watch LTPV007D-7BCasio Analog Silver Stainless Steel Watch LTPV007D-7B
Price $89Recommended retail price $119
Gold-toned wristwatch with a black dial and chronograph subdials.Gold-toned wristwatch with a black dial and chronograph subdials.
Price $317Recommended retail price $529
Black G-Shock wristwatch with analog and digital display.Black digital wristwatch with a rugged design and analog-style face.
Price $169Recommended retail price $279
Timex Harry Potter Waterbury Automatic Men's Watch TW2Y75500Timex Harry Potter Waterbury Automatic Men's Watch TW2Y75500
Rosefield Octagon XS White Sunray Steel Gold Watch OWGSG-O60Rosefield Octagon XS White Sunray Steel Gold Watch OWGSG-O60
Timex E-Line Automatic 1983 Reissue TW2W70800Timex E-Line Automatic 1983 Reissue TW2W70800
Price $369Recommended retail price $449.95
Cendré Phoebe Gold Dial 14K Gold Women's Watch — view 2Cendré Phoebe Gold Dial 14K Gold Women's Watch — front
Frederique Constant FC-270N4P4 watch front viewFrederique Constant FC-270N4P4 watch view 2
Price $1,595
Timex E-Line Automatic 1983 Reissue Ice Blue Stainless Steel Band Watch TW2Y66700Timex E-Line Automatic 1983 Reissue Ice Blue Stainless Steel Band Watch TW2Y66700
Price $369Recommended retail price $449.95
Baume & Mercier Riviera 10846 Quartz Watch, Date Display 39mmBaume & Mercier Riviera 10846 Quartz Watch, Date Display 39mm
G-Shock Vital Bright Series Grey Resin Strap Mens Watch GBD200SM-1A5
Price $229Recommended retail price $319
G-Shock Master of G-Land Mudmaster Black Dial Resin Band Watch GWGB1000-1AG-Shock Master of G-Land Mudmaster Black Dial Resin Band Watch GWGB1000-1A
Price $1,099Recommended retail price $1,599
Baume & Mercier Classima 10883 Quartz Watch, Date Display 40mmBaume & Mercier Classima 10883 Quartz Watch, Date Display 40mm
Baume & Mercier Classima 10882 Quartz Watch, Date Display 40mmBaume & Mercier Classima 10882 Quartz Watch, Date Display 40mm
Citizen Promaster Geo Trekker BY3006-53ECitizen Promaster Geo Trekker BY3006-53E
Price $859Recommended retail price $1,350
Citizen Attesa Watch Titanium Satellite Wave Blue Sapphire DialCitizen Attesa Watch Titanium Satellite Wave Blue Sapphire Dial
Price $1,699Recommended retail price $2,350
Citizen Attesa Radio Controlled Eco-Drive Titanium Watch AT8040-57LCitizen Attesa Radio Controlled Eco-Drive Titanium Watch AT8040-57L
Price $1,559Recommended retail price $2,299
Citizen Attesa Radio Controlled Eco-Drive Titanium Watch AT8040-57ECitizen Attesa Radio Controlled Eco-Drive Titanium Watch AT8040-57E
Price $1,559Recommended retail price $2,299
Stainless steel chronograph wristwatch with a dark gray dial and three subdials.Stainless steel wristwatch with a dark gray dial and chronograph subdials.
Price $370Recommended retail price $529
Black G-Shock digital-analog wristwatch with a rugged design.Rugged black digital wristwatch with a chunky design and visible screws.
Price $179Recommended retail price $289
Bulova wristwatch with a black leather strap and silver-toned case featuring a black chronograph dial.Wristwatch with a silver case and black leather strap.
Price $625Recommended retail price $999
Navy blue G-Shock digital wristwatch with a rugged design and multiple display features.Navy blue digital sports watch with a round face and textured rubber strap.
Price $225Recommended retail price $329
G-Shock Digital Black Resin Band Watch DW5600UBB-1DG-Shock Digital Black Resin Band Watch DW5600UBB-1D
Price $159Recommended retail price $239
Casio Retro All-Gold Digital Watch LA680WGA-9DCasio Retro All-Gold Digital Watch LA680WGA-9D
Price $119Recommended retail price $149
G-Shock G- Squad Black Resin Band Watch GBD300-1DG-Shock G- Squad Black Resin Band Watch GBD300-1D
Price $249Recommended retail price $329
Timex E-Line Automatic Women's Watch TW2Y67700 – Gold-tone with Green DialTimex E-Line Automatic Women's Watch TW2Y67700 – Worn on wrist
Price $369Recommended retail price $449.95
Citizen Attesa Radio Controlled Eco-Drive Titanium Watch AT8040-57ACitizen Attesa Radio Controlled Eco-Drive Titanium Watch AT8040-57A
Price $1,459Recommended retail price $2,150
Black Casio G-Shock digital wristwatch with a square face.Black Casio G-Shock digital wristwatch with illuminated display showing time and date.
Price $169Recommended retail price $239
Timex Deepwater Reef 200M 41mm Blue Rubber Strap Watch TW2W74600Timex Deepwater Reef 200M 41mm Blue Rubber Strap Watch TW2W74600
Price $229Recommended retail price $399
G-Shock G-Steel Black Dial Stainless Steel Watch GMWB5000BT-1DG-Shock G-Steel Black Dial Stainless Steel Watch GMWB5000BT-1D
Price $1,249
G-Shock digital wristwatch with a dark gray metal case and black band.
G-ShockBlack on Black Metal

GM2100BB-1A

49.3 mm

Price $359Recommended retail price $569
Cendré Phoebe Silver Dial Silver Women's Watch — view 2Cendré Phoebe Silver Dial Silver Women's Watch — front
Fossil Raquel Gold-Tone Stainless Steel Date Watch ES5304Fossil Raquel Gold-Tone Stainless Steel Date Watch ES5304
Price $275Recommended retail price $349
G-Shock Men's Rotary Switch Watch with Special Gold Accents GA400GB-1A9G-Shock Men's Rotary Switch Watch with Special Gold Accents GA400GB-1A9
Price $219Recommended retail price $349
Casio Vintage Dual Time Alarm Green Dial Analog Digital AQ230A-3ACasio Vintage Dual Time Alarm Green Dial Analog Digital AQ230A-3A
Price $109Recommended retail price $139
Baby-G DUO Outdoor Pink Resin Band Watch BGA275-4A
Price $229Recommended retail price $269
Citizen Promaster Aqualand JP2000-08ECitizen Promaster Aqualand JP2000-08E
CitizenPromaster Aqualand

JP2000-08E

50.7 mm

Price $759Recommended retail price $1,050
G-Shock MTG Ana Carbon Black Dial and Rubber Band Hybrid Bluetooth® Connectivity MTGB4000-1AG-Shock MTG Ana Carbon Black Dial and Rubber Band Hybrid Bluetooth® Connectivity MTGB4000-1A
Price $1,340Recommended retail price $2,099
Casio MTP-B190D-7B men's watch with a white Roman numeral dial in a rectangular steel case on a steel bracelet, front viewCasio MTP-B190D-7B rectangular stainless steel watch, square product view
Price $159Recommended retail price $229
Vivienne Westwood Mother Orb Mother of Pearl Dial Stainless Steel Women's Watch VV006PRSSLVivienne Westwood Mother Orb Mother of Pearl Dial Stainless Steel Women's Watch VV006PRSSL
Citizen Attesa Eco-Drive Moon Phase BY1004-17XCitizen Attesa Eco-Drive Moon Phase BY1004-17X
Price $1,219Recommended retail price $1,799
Bulova Quartz Goddess of Time "Sodalite" Blue Stone Dial Stainless Steel Watch 96L343Bulova Quartz Goddess of Time "Sodalite" Blue Stone Dial Stainless Steel Watch 96L343
Price $399Recommended retail price $599

About Watches

Shop watches in Australia — Japanese precision from Seiko, Citizen, and Casio; Swiss craftsmanship from Baume & Mercier, Frederique Constant, and Ball; American heritage from Fossil and Bulova; plus designer brands and professional tool watches. Authorised retailer with free shipping. Order before 2pm on a weekday and in-stock watches usually ship the same day.

Browse Watches by Category

Automatic Watches — Self-winding mechanical movements that never need batteries. From entry-level Seiko 5s to Swiss manufacture calibres.

Diver's Watches — ISO-certified dive watches rated 200m+ with rotating bezels, luminous hands, and screw-down crowns. Seiko Prospex, Citizen Promaster, Luminox Navy SEAL.

Chronograph Watches — Stopwatch functionality with sub-dials. From motorsport-inspired Bulova to classic Seiko and Swiss timing instruments.

Dress Watches — Refined timepieces for formal occasions. Thin profiles, clean dials, and elegant aesthetics from Frederique Constant, Baume & Mercier, and Seiko Presage.

Solar Watches — Light-powered quartz movements that never need battery changes. Citizen Eco-Drive and Seiko Solar — charge from any light source.

Men's Watches — Men's watches from sport to dress, entry to luxury.

Women's Watches — Ladies' timepieces from compact sport watches to diamond-set dress pieces.

Why Buy from Watch Direct?

Watch Direct is an authorised retailer for every brand we stock — which means genuine manufacturer's warranties, Australian service support, and authentic products. We've been selling watches in Australia since 2011, with a wide range of current models available online. Free shipping Australia-wide and Afterpay available. Order before 2pm on a weekday and in-stock watches usually ship the same day.

What to Consider When Buying a Watch

Movement type: Quartz is accurate and low-maintenance. Solar is quartz powered by light — never needs batteries. Automatic is self-winding mechanical for enthusiasts who appreciate the craft.

Water resistance: 30-50m means splash-resistant only. 100m is suitable for swimming. 200m+ is required for diving. ISO-certified dive watches have additional requirements.

Case size: 38-42mm suits most wrists. Under 38mm reads dressier. Over 42mm is sporty/statement. Always consider lug-to-lug length, not just diameter.

Frequently asked questions

What is the best watch brand in Australia?
It depends on your needs. For value and reliability, Seiko and Citizen lead the Japanese market. For Swiss prestige at accessible prices, Victorinox and Mondaine. For genuine luxury, Baume & Mercier and Frederique Constant offer Swiss manufacture quality.
Are automatic watches better than quartz?
Not necessarily — they're different. Quartz is more accurate (±15 seconds/month vs ±15 seconds/day) and requires less maintenance. Automatic is for enthusiasts who appreciate mechanical craftsmanship and don't mind occasional service.
What water resistance do I need for swimming?
100m water resistance is sufficient for recreational swimming. For diving, you need a proper dive watch rated to 200m+ with ISO certification, rotating bezel, and screw-down crown.
Do all watches at Watch Direct have warranty?
Yes. Every watch purchased from Watch Direct includes an Australian manufacturer's warranty through the official distributor. Warranty periods vary by brand — typically 2-5 years.
What is the difference between Japanese and Swiss watches?
Japanese brands (Seiko, Citizen, Casio) offer excellent value and reliability with innovative technology like solar and GPS. Swiss brands (Victorinox, Mondaine, Frederique Constant) emphasise heritage, finishing, and the 'Swiss Made' designation.
Does Watch Direct ship Australia-wide?
Yes. Free shipping on all orders across Australia. Order before 2pm (Sydney time) on a weekday and in-stock watches usually ship the same day. Express and Saturday delivery options available.