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All Watches

Shop watches at Watch Direct Australia. Authorised dealer with free shipping & full warranty.

Black G-Shock digital wristwatch with analog hands and a rugged design.Black digital sports watch with a round face and textured rubber strap.
Price $169Recommended retail price $279
Black G-Shock digital-analog wristwatch with a rugged design.Rugged black digital wristwatch with a chunky design and visible screws.
Price $179Recommended retail price $289
CasiOak G-Shock Men's Watch with Bluetooth and Tough Solar Power GAB2100-1A1Black digital sports watch with a round face worn on a wrist.
Price $259Recommended retail price $329
Casio Analog Silver Stainless Steel Watch LTPV007D-7BCasio Analog Silver Stainless Steel Watch LTPV007D-7B
Price $89Recommended retail price $119
Guess GW0958G2 Watch - FrontGuess GW0958G2 Watch - Lifestyle
Price $189Recommended retail price $349.95
Gold-colored digital wristwatch with a square face and metal band.Gold-toned metal wristwatch with a black face and linked bracelet band.
Price $849Recommended retail price $1,149
Timex E-Line Automatic 1983 Reissue Ice Blue Stainless Steel Band Watch TW2Y66700Timex E-Line Automatic 1983 Reissue Ice Blue Stainless Steel Band Watch TW2Y66700
Price $369Recommended retail price $449.95
Timex E-Line Automatic 1983 Reissue TW2W70800Timex E-Line Automatic 1983 Reissue TW2W70800
Price $369Recommended retail price $449.95
G-Shock Vital Bright Series Grey Resin Strap Mens Watch GBD200SM-1A5
Price $229Recommended retail price $319
Guess GW0899G1 Watch - FrontGuess GW0899G1 Watch - Lifestyle
Price $291.95Recommended retail price $499.95
G-Shock CasiOak Carbon Core Guard Watch GA2110SU-3A
Price $169Recommended retail price $279
Seiko Presage Gold Dial Tone Toned Japanese Garden Open Heart Watch SSA464J
Price $879Recommended retail price $1,050
Gold-toned wristwatch with a black dial and chronograph subdials.Gold-toned wristwatch with a black dial and chronograph subdials.
Price $317Recommended retail price $529
G-Shock Ring Watch CRW001-1G-Shock Ring Watch CRW001-1
Price $249
Casio MTP-B190D-7B men's watch with a white Roman numeral dial in a rectangular steel case on a steel bracelet, front viewCasio MTP-B190D-7B rectangular stainless steel watch, square product view
Price $159Recommended retail price $229
Casio Vintage Dual Time Alarm Green Dial Analog Digital AQ230A-3ACasio Vintage Dual Time Alarm Green Dial Analog Digital AQ230A-3A
Price $109Recommended retail price $139
G-Shock Digital Black Resin Band Watch DW5600UBB-1DG-Shock Digital Black Resin Band Watch DW5600UBB-1D
Price $159Recommended retail price $239
Black G-Shock wristwatch with analog and digital displays.Black digital sports watch with a round face and rubber strap.
Price $219Recommended retail price $329
RANGEMAN with GPS and Heart Rate Monitor GPRH1000-1DRANGEMAN with GPS and Heart Rate Monitor GPRH1000-1D
Price $899Recommended retail price $1,199
Citizen Attesa Watch Titanium Satellite Wave Blue Sapphire DialCitizen Attesa Watch Titanium Satellite Wave Blue Sapphire Dial
Price $1,699Recommended retail price $2,350
Baume & Mercier Riviera 10846 Quartz Watch, Date Display 39mmBaume & Mercier Riviera 10846 Quartz Watch, Date Display 39mm
Citizen Promaster Geo Trekker BY3006-53ECitizen Promaster Geo Trekker BY3006-53E
Price $859Recommended retail price $1,350
Citizen Attesa Radio Controlled Eco-Drive Titanium Watch AT8040-57ECitizen Attesa Radio Controlled Eco-Drive Titanium Watch AT8040-57E
Price $1,559Recommended retail price $2,299
Citizen Attesa Radio Controlled Eco-Drive Titanium Watch AT8040-57LCitizen Attesa Radio Controlled Eco-Drive Titanium Watch AT8040-57L
Price $1,559Recommended retail price $2,299
G-Shock digital wristwatch with a dark gray metal case and black band.
G-ShockBlack on Black Metal

GM2100BB-1A

49.3 mm

Price $359Recommended retail price $569
Black Casio G-Shock digital wristwatch with a square face.Black Casio G-Shock digital wristwatch with illuminated display showing time and date.
Price $169Recommended retail price $239
G-Shock Analog Digital DUO Gold Dial Black Resin Band Watch GA110GB-1AG-Shock Analog Digital DUO Gold Dial Black Resin Band Watch GA110GB-1A
Price $219Recommended retail price $329
Citizen Promaster Fugu Limited Edition Watch NY0164-65XCitizen Promaster Fugu Limited Edition Watch NY0164-65X
Price $609Recommended retail price $950
Stainless steel Citizen wristwatch with a black dial and date window.Stainless steel wristwatch with a metal link bracelet.
Price $1,109Recommended retail price $2,599
Citizen Promaster Marine Automatic NB6021-68LCitizen Promaster Marine Automatic NB6021-68L
Price $1,049Recommended retail price $1,650
Stainless steel chronograph wristwatch with a dark gray dial and three subdials.Stainless steel wristwatch with a dark gray dial and chronograph subdials.
Price $370Recommended retail price $529
Seiko Prospex Solar Divers Watch SNE597PSeiko Prospex Solar Divers Watch SNE597P
Price $709Recommended retail price $850
Vivienne Westwood Little Wallace 32MM Gold Dial Gold WatchVivienne Westwood Little Wallace women's watch with a gold dial and gold stainless steel bracelet. Shown at an angle.
Fossil Grant FS4813 black chronograph dial with Roman numerals on a brown leather strapFossil Grant FS4813 44mm polished stainless steel case, angled view
Price $189Recommended retail price $299
Baby-G Digital Purple Resin Band Watch BGD10K-6DBaby-G Digital Purple Resin Band Watch BGD10K-6D
Price $109Recommended retail price $179
G-Shock Vital Bright Series Black Resin Strap Watch GBD200SM-1A6
Price $249Recommended retail price $329
Timex E-Line Automatic 1983 Reissue Gold Stainless Steel Band Mens Watch TW2Y07200Timex E-Line Automatic 1983 Reissue Gold Stainless Steel Band Mens Watch TW2Y07200
Price $349Recommended retail price $449.95
G-Shock G-Lide Series Extreme Sports Watch GBX100NS-1DG-Shock G-Lide Series Extreme Sports Watch GBX100NS-1D
Price $309Recommended retail price $399
Fossil Raquel Gold-Tone Stainless Steel Date Watch ES5304Fossil Raquel Gold-Tone Stainless Steel Date Watch ES5304
Price $275Recommended retail price $349
G-Shock G- Squad Black Resin Band Watch GBD300-1DG-Shock G- Squad Black Resin Band Watch GBD300-1D
Price $249Recommended retail price $329
Navy blue G-Shock digital wristwatch with a rugged design and multiple display features.Navy blue digital sports watch with a round face and textured rubber strap.
Price $225Recommended retail price $329
Cendré Phoebe Silver Dial Silver Women's Watch — view 2Cendré Phoebe Silver Dial Silver Women's Watch — front
Citizen Attesa Radio Controlled Eco-Drive Titanium Watch AT8040-57ACitizen Attesa Radio Controlled Eco-Drive Titanium Watch AT8040-57A
Price $1,459Recommended retail price $2,150
Elegant wristwatch with a silver and rose gold-tone metal bracelet and minimalist dial.Silver wristwatch with a metal bracelet and Frederique Constant branding on the caseback.
G-Shock MTG Ana Carbon Black Dial and Rubber Band Hybrid Bluetooth® Connectivity MTGB4000-1AG-Shock MTG Ana Carbon Black Dial and Rubber Band Hybrid Bluetooth® Connectivity MTGB4000-1A
Price $1,340Recommended retail price $2,099
G-Shock Men's Rotary Switch Watch with Special Gold Accents GA400GB-1A9G-Shock Men's Rotary Switch Watch with Special Gold Accents GA400GB-1A9
Price $219Recommended retail price $349
Bulova wristwatch with a black leather strap and silver-toned case featuring a black chronograph dial.Wristwatch with a silver case and black leather strap.
Price $625Recommended retail price $999
Bulova Quartz Goddess of Time "Sodalite" Blue Stone Dial Stainless Steel Watch 96L343Bulova Quartz Goddess of Time "Sodalite" Blue Stone Dial Stainless Steel Watch 96L343
Price $399Recommended retail price $599

About Watches

Shop watches in Australia — Japanese precision from Seiko, Citizen, and Casio; Swiss craftsmanship from Baume & Mercier, Frederique Constant, and Ball; American heritage from Fossil and Bulova; plus designer brands and professional tool watches. Authorised retailer with free shipping. Order before 2pm on a weekday and in-stock watches usually ship the same day.

Browse Watches by Category

Automatic Watches — Self-winding mechanical movements that never need batteries. From entry-level Seiko 5s to Swiss manufacture calibres.

Diver's Watches — ISO-certified dive watches rated 200m+ with rotating bezels, luminous hands, and screw-down crowns. Seiko Prospex, Citizen Promaster, Luminox Navy SEAL.

Chronograph Watches — Stopwatch functionality with sub-dials. From motorsport-inspired Bulova to classic Seiko and Swiss timing instruments.

Dress Watches — Refined timepieces for formal occasions. Thin profiles, clean dials, and elegant aesthetics from Frederique Constant, Baume & Mercier, and Seiko Presage.

Solar Watches — Light-powered quartz movements that never need battery changes. Citizen Eco-Drive and Seiko Solar — charge from any light source.

Men's Watches — Men's watches from sport to dress, entry to luxury.

Women's Watches — Ladies' timepieces from compact sport watches to diamond-set dress pieces.

Why Buy from Watch Direct?

Watch Direct is an authorised retailer for every brand we stock — which means genuine manufacturer's warranties, Australian service support, and authentic products. We've been selling watches in Australia since 2011, with a wide range of current models available online. Free shipping Australia-wide and Afterpay available. Order before 2pm on a weekday and in-stock watches usually ship the same day.

What to Consider When Buying a Watch

Movement type: Quartz is accurate and low-maintenance. Solar is quartz powered by light — never needs batteries. Automatic is self-winding mechanical for enthusiasts who appreciate the craft.

Water resistance: 30-50m means splash-resistant only. 100m is suitable for swimming. 200m+ is required for diving. ISO-certified dive watches have additional requirements.

Case size: 38-42mm suits most wrists. Under 38mm reads dressier. Over 42mm is sporty/statement. Always consider lug-to-lug length, not just diameter.

Frequently asked questions

What is the best watch brand in Australia?
It depends on your needs. For value and reliability, Seiko and Citizen lead the Japanese market. For Swiss prestige at accessible prices, Victorinox and Mondaine. For genuine luxury, Baume & Mercier and Frederique Constant offer Swiss manufacture quality.
Are automatic watches better than quartz?
Not necessarily — they're different. Quartz is more accurate (±15 seconds/month vs ±15 seconds/day) and requires less maintenance. Automatic is for enthusiasts who appreciate mechanical craftsmanship and don't mind occasional service.
What water resistance do I need for swimming?
100m water resistance is sufficient for recreational swimming. For diving, you need a proper dive watch rated to 200m+ with ISO certification, rotating bezel, and screw-down crown.
Do all watches at Watch Direct have warranty?
Yes. Every watch purchased from Watch Direct includes an Australian manufacturer's warranty through the official distributor. Warranty periods vary by brand — typically 2-5 years.
What is the difference between Japanese and Swiss watches?
Japanese brands (Seiko, Citizen, Casio) offer excellent value and reliability with innovative technology like solar and GPS. Swiss brands (Victorinox, Mondaine, Frederique Constant) emphasise heritage, finishing, and the 'Swiss Made' designation.
Does Watch Direct ship Australia-wide?
Yes. Free shipping on all orders across Australia. Order before 2pm (Sydney time) on a weekday and in-stock watches usually ship the same day. Express and Saturday delivery options available.