Premium & Luxury Watches

Shop 276+ Premium & Luxury watches at Watch Direct Australia. Authorised dealer with free shipping & full warranty.

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Watches

Age Group

Adults

Edox CO-1 Men's Chronograph Watch

$3,295.00 AUD

(0.0)

Frederique Constant Manufacture Classic Date Men's Watch

$6,495.00 AUD

(0.0)

Victorinox Air Pro Automatic

$2,445.00 AUD

$3,995.00 AUD

(0.0)

Baume & Mercier Riviera Quartz 36mm

$4,450.00 AUD

(0.0)

Silver wristwatch with a green dial and rotating bezel.

Black wristwatch with luminous green and orange markers on the dial.

Luminox Automatic Sport Timer Green Dive 42 mm Watch

$2,549.00 AUD

$2,999.00 AUD

(0.0)

Baume & Mercier Classima Automatic 42mm

$5,000.00 AUD

(0.0)

Baume & Mercier Classima Quartz 31mm Women's

$2,200.00 AUD

(0.0)

Black and blue chronograph wristwatch with a rubber strap.

Back of a luxury mechanical wristwatch showing its intricate movement through a transparent case back.

Edox CO-1 Men's Chronograh Automatic Watch

$5,950.00 AUD

(0.0)

Baume & Mercier Joia de Baume & Mercier 10847 Quartz Watch 28mm

Baume & Mercier Joia de 10847 Quartz Watch 28mm

$2,150.00 AUD

(0.0)

Victorinox Journey 1884 43mm Silver Stainless Steel Green Dial Watch

$1,657.00 AUD

$2,850.00 AUD

(0.0)

MAEN Hudson 38 MK5 Black Dial Date Automatic Watch

From $1,395.00 AUD

(0.0)

Accutron Astronaut LTi

$5,699.00 AUD

(0.0)

Victorinox Concept One Automatic 39mm Black Rubber and Dial Watch

$2,850.00 AUD

$3,295.00 AUD

(0.0)

Frederique Constant Classics Moneta Moonphase FC-206N3S6B Unisex Watch

Frederique Constant Classics Moneta Moonphase Unisex Watch

$2,495.00 AUD

(0.0)

Baume & Mercier Classima 10879 Automatic Watch, Date Display 40mm

$2,950.00 AUD

(0.0)

Ball Trainmaster Eternity

$2,815.15 AUD

$3,650.00 AUD

(0.0)

Baume & Mercier Riviera Chronograph 43mm

$6,200.00 AUD

(0.0)

Silver wristwatch with a blue dial and rotating bezel.

Luminox Automatic Sport Timer 42MM Mens Watch

$2,549.00 AUD

$2,999.00 AUD

(0.0)

G-Shock MR-G Black Dial Silver Stainless Steel Watch

$6,999.00 AUD

(0.0)

Baume & Mercier Riviera Moon Phase Automatic Men's Watch

$7,750.00 AUD

(0.0)

Ball Engineer III Endurance 1917 GMT

$4,280.30 AUD

$5,550.00 AUD

(0.0)

Edox Skydiver Automatic Blue Dial Men's Watch

$2,395.00 AUD

(0.0)

Baume & Mercier Hampton Quartz 35mm Women's

$6,400.00 AUD

(0.0)

Elegant silver wristwatch with a white dial and black leather strap.

Baume & Mercier Classima Automatic 42mm

$2,480.00 AUD

$3,100.00 AUD

(0.0)

Baume & Mercier Classima Diamond Set 31mm Women's

$3,100.00 AUD

(0.0)

Edox Neptunian Automatic Movement 44mm 1000m Water Resistant Gold PVD Strap White Dial Men's Watch 7725687472303

$2,795.00 AUD

(0.0)

Baume & Mercier Classima 10854 Automatic Watch, Date Display 40mm

$3,190.00 AUD

(0.0)

Watch case with an engraved figure of Neptune on the back.

Edox Skydiver Blue Dial Rotating Ceramic Bezel Men's Watch 7562369433775

$2,595.00 AUD

(0.0)

Silver-toned Citizen wristwatch with a white dial and date display.

Silver wristwatch with a metal link band and round face.

Citizen Series 8 Silver Dial Automatic Watch

$1,699.00 AUD

$2,599.00 AUD

(0.0)

Edox Delfin The Original Men's Automatic Watch

$2,995.00 AUD

(0.0)

Citizen Series 8 Automatic Stainless Steel Black Watch

$1,999.00 AUD

$2,650.00 AUD

(5.0)

Ball Fireman Victory

$1,709.00 AUD

$2,350.00 AUD

(0.0)

Baume & Mercier Riviera Automatic 42mm

$6,950.00 AUD

(0.0)

Citizen Attesa HAKUTO-R Limited Edition

$2,299.00 AUD

$3,299.00 AUD

(5.0)

Stainless steel wristwatch with a blue dial and day-date display.

Black wristwatch with a metal link bracelet and minimalist dial design.

Ball Trainmaster Eternity

$2,995.00 AUD

$3,650.00 AUD

(0.0)

Edox Delfin The Original Analogue Women's Watch

$1,695.00 AUD

(0.0)

Edox Delfin The Original Mecano Automatic Skeleton Dial Men's Watch 7562368581807

$2,995.00 AUD

(0.0)

Frederique Constant Highlife Chronograph Automatic

$3,995.00 AUD

$6,695.00 AUD

(0.0)

Victorinox Dive Pro Titanium Automatic Black Rubber Black Dial Watch

$2,995.00 AUD

$3,450.00 AUD

(0.0)

Victorinox Dive Pro Black Titanium Automatic Blue Rubber Black Dial Watch

$3,395.00 AUD

$3,895.00 AUD

(0.0)

G-Shock Mudmaster Magma Gold Solar Men's Watch

$1,699.00 AUD

(0.0)

Edox Delfin Diver 38 mm Quartz Date Black Mother-of-Pearl Dial Women's Watch 7725687537839

$1,895.00 AUD

(0.0)

Baume & Mercier Riviera Automatic 42mm

$4,850.00 AUD

(0.0)

Baume & Mercier Hampton 10860 Quartz Watch - 28 x 17.75mm

$2,450.00 AUD

(0.0)

Alpina Alpiner Pink Dial Stainless Steel Watch

$2,395.00 AUD

(0.0)

Baume & Mercier Joia de Baume & Mercier 10848 Quartz Watch 28mm

Baume & Mercier Joia de 10848 Quartz Watch 28mm

$2,450.00 AUD

(0.0)

Baume & Mercier Hampton Quartz Diamond Set

$5,300.00 AUD

(5.0)

Silver wristwatch with a blue dial and bezel.

Luminous analog watch face displaying 11:30 in a dark setting.

Victorinox Swiss Army Journey 1884 Stainless Steel Mens Watch

$2,199.00 AUD

$2,895.00 AUD

(0.0)

Premium & Luxury Watches

Q: Can I use Afterpay on luxury watches?

Yes. Afterpay is available on all Watch Direct orders.

Shop luxury watches in Australia — Swiss-made and Japanese precision timepieces from authorised brands including Seiko, Citizen, Ball, Baume & Mercier, Frederique Constant, and more. Watch Direct is an authorised dealer for every brand we stock. Free shipping Australia-wide, full manufacturer's warranty.

Why Buy a Luxury Watch from Watch Direct?

Every luxury watch sold by Watch Direct is genuine, new, and backed by the full manufacturer's warranty. As an authorised retailer, we carry brands that require proper authorisation — which means you're buying the real thing, with legitimate warranty support, from a dealer with over 15 years in the watch industry. Free shipping on all orders, same-day dispatch on in-stock items, and Afterpay available.

Luxury Watch Collections at Watch Direct

Swiss Automatic: Ball Engineer and Trainmaster, Frederique Constant Classics and Slimline, Baume & Mercier Riviera and Clifton — mechanical movements, sapphire crystals, and Swiss finishing at accessible luxury price points.

Self-winding via rotor movement
High-beat calibres (28,800+ bph) for accuracy
Decorated movements visible through caseback

Japanese Prestige: Seiko Presage, Seiko Prospex, and Citizen Attesa — Japan's finest watchmaking, combining craftsmanship with technologies like Seiko's proprietary movements and Citizen's Eco-Drive solar power.

In-house movements with Spring Drive technology (Grand Seiko)
Zaratsu-polished cases
Finishing rivals Swiss counterparts

Swiss Quartz Precision: Citizen Signature and Eco-Drive collections delivering Swiss-level accuracy with solar-powered movements that never need a battery.

±15 seconds/year accuracy
Lower entry price than Swiss automatic
Preferred for dress and business wear

How to Choose a Luxury Watch

Movement type: Automatic mechanical watches (no battery, self-winding) are prized for their craftsmanship. Quartz and solar movements offer set-and-forget accuracy. Eco-Drive solar watches eliminate battery replacement entirely.

Automatic (mechanical, no battery)
Quartz (battery, high accuracy)
Spring Drive (hybrid mechanical/quartz — Grand Seiko only)

Case material: Stainless steel is the standard. Titanium offers a lighter alternative with superior corrosion resistance. Gold-tone PVD coating adds warmth without the price of solid gold.

Stainless steel (most durable)
Titanium (lighter, hypoallergenic)
Precious metal (gold/platinum — top tier)

Water resistance: 100m is suitable for swimming; 200m+ for diving. Dress watches typically offer 30–50m — splash-proof for daily wear.

Dress watches typically 30–50m (splash only)
Sport-luxury 100–300m
Tool watches (Rolex Submariner style) 300m+

Frequently Asked Questions

What luxury watch brands does Watch Direct stock?

Watch Direct stocks luxury watches from Ball Watch, Baume & Mercier, Frederique Constant, Seiko Presage, Seiko Prospex, Citizen Attesa, and more. All are genuine authorised stock with full manufacturer's warranty.

Are luxury watches at Watch Direct covered by warranty?

Yes. Every luxury watch sold by Watch Direct comes with the full manufacturer's warranty — typically 2 years for Swiss brands and 3 years for Seiko and Citizen.

Does Watch Direct offer free shipping on luxury watches in Australia?

Yes. Free shipping on all orders Australia-wide, with same-day dispatch on in-stock items from our Sydney showroom in Marrickville.

Can I use Afterpay on luxury watches?

Yes. Afterpay is available on all Watch Direct orders, making it easy to spread the cost of your luxury watch purchase.