Premium & Luxury Watches

Shop 276+ Premium & Luxury watches at Watch Direct Australia. Authorised dealer with free shipping & full warranty.

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Watches

Age Group

Adults

Edox North Sea Automatic Movement Bronze Case Blue Dial Men's Watch NS-ED-1

$2,795.00 AUD

(0.0)

Baume & Mercier Riviera Automatic Chronograph

$6,300.00 AUD

(0.0)

Stainless steel dive watch with a blue dial and bezel from Ball Watch Company.

Black wristwatch with glowing green markings on the face and bezel.

Ball Engineer Hydrocarbon Original COSC

$4,995.00 AUD

$5,800.00 AUD

(5.0)

Baume & Mercier Classima 10874 Automatic Watch, Date Display 40mm

$2,450.00 AUD

(0.0)

Elegant silver chronograph wristwatch with a dark gray dial and Roman numeral markers.

Elegant silver wristwatch with a black dial and chronograph features.

Frederique Constant Classics Chronograph Mens Watch

$1,795.00 AUD

$1,950.00 AUD

(0.0)

Baume & Mercier Riviera Automatic 42mm

$4,450.00 AUD

(0.0)

Luxury wristwatch with a blue dial and stainless steel bracelet.

Elegant silver wristwatch with a dark blue dial and multiple subdials.

Frederique Constant Classics Business Timer

$1,749.00 AUD

$2,050.00 AUD

(0.0)

Victorinox Dive Pro Automatic Black Rubber Black Dial Watch

$2,126.00 AUD

$3,295.00 AUD

(0.0)

Victorinox I.N.O.X Automatic 41mm Set Green Rubber Green Dial Carbon Case Watch

$1,872.00 AUD

$2,995.00 AUD

(0.0)

Victorinox Concept One Solar 39mm Grey Rubber and Dial Watch

$1,750.00 AUD

$1,995.00 AUD

(0.0)

Baume & Mercier Classima 10853 Automatic Watch, Date Display 40mm

$2,950.00 AUD

(0.0)

Frederique Constant Flyback Chronograph Manufacture

$5,995.00 AUD

$9,895.00 AUD

(0.0)

Ball Trainmaster Railroad GMT White Dial 40mm Men's Watch NM3888D-S5CJ-WH - Front View

Ball Trainmaster Railroad GMT Automatic Chronometer NM3888D-S5CJ-WH - Detail View

Ball Watch Ball Trainmaster Railroad GMT Men's Watch

$4,995.00 AUD

$5,500.00 AUD

(0.0)

Victorinox Airboss Mechanical Blue Dial Mens Watch

$1,849.00 AUD

$2,495.00 AUD

(0.0)

Victorinox Inox 43 Chrono Silver Case Black Dial Watch

$1,553.00 AUD

$2,695.00 AUD

(0.0)

MAEN Hudson 38 MK5 Blue Dial Date Automatic Watch

From $1,395.00 AUD

(0.0)

Baume & Mercier Classima Quartz 31mm Women's

$2,200.00 AUD

(0.0)

Alpina wristwatch with a green strap and dark gray dial.

Wristwatch with a black dial and green textured strap.

Alpina Seastrong Diver 300 Heritage

$3,275.00 AUD

(0.0)

Baume & Mercier Hampton Quartz 35mm

$2,350.00 AUD

(0.0)

Baume & Mercier Riviera Quartz 33mm Women's

$2,900.00 AUD

(0.0)

Baume & Mercier Classima Diamond Set 31mm Women's

$3,100.00 AUD

(0.0)

Edox Neptunian Automatic Movement 44mm 1000m Water Resistant Gold PVD Strap White Dial Men's Watch 7725687472303

$2,795.00 AUD

(0.0)

Baume & Mercier Classima 10854 Automatic Watch, Date Display 40mm

$3,190.00 AUD

(0.0)

Stainless steel wristwatch with a blue dial and day-date display.

Black wristwatch with a metal link bracelet and minimalist dial design.

Ball Trainmaster Eternity

$2,995.00 AUD

$3,650.00 AUD

(0.0)

Frederique Constant Classics Premiere Automatic Men's Watch

$3,950.00 AUD

(0.0)

Edox CO-1 Chronograph Black Dial Men's Watch

$2,295.00 AUD

(5.0)

Baume & Mercier Clifton Automatic 39mm

$5,400.00 AUD

(0.0)

MAEN Lunar Classic 36 Salmon Dial Rubber Band Automatic Movement Watch

$2,299.00 AUD

$2,499.00 AUD

(0.0)

Alpina Alpiner Blue Dial Stainless Steel Watch

$2,395.00 AUD

(0.0)

Frederique Constant Classics Premiere Automatic FC-301S3B5 Men's Watch

Frederique Constant Classics Premiere Automatic Men's Watch

$4,895.00 AUD

(0.0)

Frederique Constant Classics Moneta Moonphase Blue

$2,295.00 AUD

(0.0)

Baume & Mercier Hampton Men's Watch

$3,200.00 AUD

(0.0)

Baume & Mercier Riviera Automatic 42mm

$4,850.00 AUD

(0.0)

Edox Delfin The Original Automatic Black Dial Men's Watch

$2,995.00 AUD

(0.0)

Baume & Mercier Clifton Automatic 39mm

$5,250.00 AUD

(0.0)

Victorinox I.N.O.X Automatic 41mm Set Green Rubber Green Dial Watch

$1,944.00 AUD

$2,995.00 AUD

(0.0)

Baume & Mercier Classima 10883 Quartz Watch, Date Display 40mm

$1,950.00 AUD

(0.0)

Rugged sports watch with a black face and red rubber strap.

Black tactical wristwatch with luminous green and orange markers on the dial.

Luminox Master Carbon SEAL Automatic Watch

$2,124.00 AUD

$2,499.00 AUD

(0.0)

Frederique Constant Highlife Ladies Automatic Heart Beat

$2,750.00 AUD

$4,195.00 AUD

(0.0)

Alpina Seastrong Diver Extreme Automatic Silver Dial Rubber Band Watch

$4,995.00 AUD

(0.0)

Alpina Alpiner Green Dial Rubber Strap Watch

$2,050.00 AUD

(0.0)

Edox Delfin Diver 38 mm Mother of Pearl Dial Diamond Women's Watch 7725687636143

$1,995.00 AUD

(0.0)

Victorinox Inox 43 Chrono Black Case Dial Watch

$1,553.00 AUD

$2,695.00 AUD

(0.0)

Festina Swiss Made Automatic White Dial Stainless Steel Men’s Watch

$1,675.00 AUD

(0.0)

G-Shock MR-G Black Dial Silver Stainless Steel Watch

$6,999.00 AUD

(0.0)

Citizen Attesa HAKUTO-R Limited Edition

$2,299.00 AUD

$3,299.00 AUD

(5.0)

Victorinox I.N.O.X. Small Automatic

$2,015.00 AUD

$3,295.00 AUD

(0.0)

Victorinox Concept One Solar 39mm Stainless Steel Band Black Dial Watch

$1,999.00 AUD

$2,295.00 AUD

(0.0)

Premium & Luxury Watches

Q: Can I use Afterpay on luxury watches?

Yes. Afterpay is available on all Watch Direct orders.

Shop luxury watches in Australia — Swiss-made and Japanese precision timepieces from authorised brands including Seiko, Citizen, Ball, Baume & Mercier, Frederique Constant, and more. Watch Direct is an authorised dealer for every brand we stock. Free shipping Australia-wide, full manufacturer's warranty.

Why Buy a Luxury Watch from Watch Direct?

Every luxury watch sold by Watch Direct is genuine, new, and backed by the full manufacturer's warranty. As an authorised retailer, we carry brands that require proper authorisation — which means you're buying the real thing, with legitimate warranty support, from a dealer with over 15 years in the watch industry. Free shipping on all orders, same-day dispatch on in-stock items, and Afterpay available.

Luxury Watch Collections at Watch Direct

Swiss Automatic: Ball Engineer and Trainmaster, Frederique Constant Classics and Slimline, Baume & Mercier Riviera and Clifton — mechanical movements, sapphire crystals, and Swiss finishing at accessible luxury price points.

Self-winding via rotor movement
High-beat calibres (28,800+ bph) for accuracy
Decorated movements visible through caseback

Japanese Prestige: Seiko Presage, Seiko Prospex, and Citizen Attesa — Japan's finest watchmaking, combining craftsmanship with technologies like Seiko's proprietary movements and Citizen's Eco-Drive solar power.

In-house movements with Spring Drive technology (Grand Seiko)
Zaratsu-polished cases
Finishing rivals Swiss counterparts

Swiss Quartz Precision: Citizen Signature and Eco-Drive collections delivering Swiss-level accuracy with solar-powered movements that never need a battery.

±15 seconds/year accuracy
Lower entry price than Swiss automatic
Preferred for dress and business wear

How to Choose a Luxury Watch

Movement type: Automatic mechanical watches (no battery, self-winding) are prized for their craftsmanship. Quartz and solar movements offer set-and-forget accuracy. Eco-Drive solar watches eliminate battery replacement entirely.

Automatic (mechanical, no battery)
Quartz (battery, high accuracy)
Spring Drive (hybrid mechanical/quartz — Grand Seiko only)

Case material: Stainless steel is the standard. Titanium offers a lighter alternative with superior corrosion resistance. Gold-tone PVD coating adds warmth without the price of solid gold.

Stainless steel (most durable)
Titanium (lighter, hypoallergenic)
Precious metal (gold/platinum — top tier)

Water resistance: 100m is suitable for swimming; 200m+ for diving. Dress watches typically offer 30–50m — splash-proof for daily wear.

Dress watches typically 30–50m (splash only)
Sport-luxury 100–300m
Tool watches (Rolex Submariner style) 300m+

Frequently Asked Questions

What luxury watch brands does Watch Direct stock?

Watch Direct stocks luxury watches from Ball Watch, Baume & Mercier, Frederique Constant, Seiko Presage, Seiko Prospex, Citizen Attesa, and more. All are genuine authorised stock with full manufacturer's warranty.

Are luxury watches at Watch Direct covered by warranty?

Yes. Every luxury watch sold by Watch Direct comes with the full manufacturer's warranty — typically 2 years for Swiss brands and 3 years for Seiko and Citizen.

Does Watch Direct offer free shipping on luxury watches in Australia?

Yes. Free shipping on all orders Australia-wide, with same-day dispatch on in-stock items from our Sydney showroom in Marrickville.

Can I use Afterpay on luxury watches?

Yes. Afterpay is available on all Watch Direct orders, making it easy to spread the cost of your luxury watch purchase.