Premium & Luxury Watches

Shop 276+ Premium & Luxury watches at Watch Direct Australia. Authorised dealer with free shipping & full warranty.

Ball Roadmaster Perseverer Ice Blue Dial

$2,499.00 AUD

$3,450.00 AUD

(0.0)

Baume & Mercier Classima 10857 Quartz Watch, Date Display 40mm

$1,850.00 AUD

(0.0)

Luminox Pacific Diver Automatic Dive Watch

$2,209.00 AUD

$2,599.00 AUD

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Frederique Constant FC-206SW1S6B watch front view

Frederique Constant FC-206SW1S6B watch view 2

Frederique Constant Classics Ladies

$1,495.00 AUD

$1,795.00 AUD

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Ball Engineer III Marvelight Chronometer Men's Watch

$3,434.00 AUD

$4,040.00 AUD

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Victorinox Inox 43 Chrono Black Case Dial Watch

$2,149.00 AUD

$2,895.00 AUD

(0.0)

Wristwatch with a black dial, silver case, and brown leather strap.

Stainless steel wristwatch with a brown leather strap and black dial face.

Victorinox Airboss Mechanical Black Dial Mens Watch

$1,685.00 AUD

$2,195.00 AUD

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Edox Delfin The Original 38 mm Diamond Markers Women's Watch 7562367172783

$1,995.00 AUD

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Frederique Constant Classics Moneta Moonphase FC-206S3S5 Unisex Watch

Frederique Constant Classics Moneta Moonphase Unisex Watch

$2,695.00 AUD

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Victorinox Journey 1884 43mm Silver Stainless Steel Green Dial Watch

$2,185.00 AUD

$2,895.00 AUD

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Festina Swiss Made Automatic White Dial Stainless Steel Men’s Watch

$1,675.00 AUD

(0.0)

Timex Atelier GMT Premiere M1a TW6A07300 black dial in a 38mm stainless steel case on a black rubber strap

Timex Atelier GMT Première M1a 38mm Swiss Made Automatic NBR Synthetic Rubber Strap Men's Watch

$2,045.00 AUD

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Victorinox Inox 43 Chrono Silver Stainless Steel Blue Dial Watch

$1,699.00 AUD

$2,295.00 AUD

(5.0)

Alpina Seastrong Diver Extreme Automatic Black Dial Rubber Band Watch

$4,995.00 AUD

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Baume & Mercier Hampton Quartz Diamond Set

$5,300.00 AUD

(5.0)

Silver wristwatch with a blue dial and bezel.

Luminous analog watch face displaying 11:30 in a dark setting.

Victorinox Swiss Army Journey 1884 Stainless Steel Mens Watch

$2,199.00 AUD

$2,895.00 AUD

(0.0)

Baume & Mercier Riviera Quartz 36mm Women's

$3,750.00 AUD

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Ball Aviator Master Engineer II: Stainless Steel Automatic Timepiece

$2,545.45 AUD

$3,300.00 AUD

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Edox Delfin The Original Grey Stainless Steel Men's Automatic Watch 53021-37GNM-NDR

$1,695.00 AUD

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Baume & Mercier Hampton 10861 Quartz Watch - 28 x 17.75mm

$2,300.00 AUD

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Frederique Constant FC-240V2NH3B watch front view

Frederique Constant FC-240V2NH3B watch view 2

Frederique Constant Highlife Ladies

$1,895.00 AUD

$2,350.00 AUD

(0.0)

Alpina Startimer Pilot Automatic 41mm

$1,795.00 AUD

$2,175.00 AUD

(0.0)

Ball Engineer II Moon Calendar NM3016C-S1J-SL Day View

Ball Engineer II Moon Calendar NM3016C-S1J-SL Watch

Ball Engineer II Moon Calendar Men's Watch

$4,454.00 AUD

$5,240.00 AUD

(0.0)

MAEN Lunar Classic 36 White Dial Moonphase Automatic Watch M7.1.1

From $2,299.00 AUD

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G-Shock Gravitymaster GWRB3000-1A black dial with silver bezel on a black resin band, shown straight on.

G-Shock Gravitymaster GWRB3000-1A carbon case, angled view.

G-Shock Gravitymaster Black Solar Bluetooth Carbon

$1,499.00 AUD

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Edox Delfin The Original 43 mm Chronograph Men's Watch 7562368286895

$1,895.00 AUD

(0.0)

Festina Swiss Made Automatic Blue Dial Stainless Steel Men’s Watch

$1,560.00 AUD

(0.0)

Baume & Mercier Hampton Quartz Women's

$5,150.00 AUD

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Festina Swiss Made Automatic Gold Dial Stainless Steel Men’s Watch

$1,675.00 AUD

(0.0)

Victorinox Concept One Solar 39mm Blue Rubber and Dial Watch

$1,750.00 AUD

$1,995.00 AUD

(0.0)

Baume & Mercier Hampton 10860 Quartz Watch - 28 x 17.75mm

$2,450.00 AUD

(0.0)

Frederique Constant Ladies Highlife Sparkling Automatic

$5,695.00 AUD

$6,995.00 AUD

(0.0)

Frederique Constant Manufacture Classic Flyback Chronograph

$7,995.00 AUD

$9,350.00 AUD

(0.0)

Baume & Mercier Riviera Automatic 42mm

$6,000.00 AUD

(0.0)

Victorinox Dive Pro Automatic Blue Rubber Black Dial Watch

$1,564.00 AUD

$2,595.00 AUD

(0.0)

Citizen Attesa Radio Controlled Eco-Drive Super Titanium Watch

$1,809.00 AUD

$2,750.00 AUD

(0.0)

MAEN Lunar Classic 36 Salmon Dial Rubber Band Automatic Movement Watch

$2,299.00 AUD

$2,499.00 AUD

(0.0)

Baume & Mercier Classima Quartz 31mm Women's

$2,200.00 AUD

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Sleek sports watch with a black dial, red accents, and a rubber strap.

Edox Chronorally Black Dial Men's Watch

$1,785.00 AUD

$2,650.00 AUD

(0.0)

Edox CO-1 Chronograph Automatic Watch for Men Swiss Precision

$6,595.00 AUD

(0.0)

Stainless steel chronograph wristwatch with a black dial and rotating bezel.

Edox Delfin The Original Men's Watch

$1,895.00 AUD

(0.0)

Timex Atelier Chronograph Automatic M1a Ti TW6A02800 matte black bi-compax dial in a 42mm titanium case on a black rubber strap

Timex Atelier Chronograph Automatic M1a Ti TW6A02800 — view 2

Timex Atelier Chronograph Automatic M1a Ti 42mm Swiss Made NBR Synthetic Rubber Strap Men's Watch

$3,175.00 AUD

$3,800.00 AUD

(0.0)

Baume & Mercier Clifton Automatic 39mm

$3,938.00 AUD

$5,250.00 AUD

(0.0)

Timex Atelier Swiss Automatic Marine M1A Stainless Steel Men's Watch

$1,950.00 AUD

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G-Shock Gravitymaster GWRB3000A-2A blue dial and bezel on a blue resin band, shown straight on.

G-Shock Gravitymaster GWRB3000A-2A carbon case, angled view.

G-Shock Gravitymaster Blue Solar Bluetooth Carbon

$1,599.00 AUD

(0.0)

Baume & Mercier Classima Automatic 31mm Women's

$5,213.00 AUD

$6,950.00 AUD

(0.0)

Victorinox Dive Pro 43mm Black Paracord Strap Black Dial Watch

$2,099.00 AUD

$2,795.00 AUD

(0.0)

Alpina Seastrong Diver Extreme Automatic Silver Dial Rubber Band Watch

$4,995.00 AUD

(0.0)

Premium & Luxury Watches

Q: Can I use Afterpay on luxury watches?

Yes. Afterpay is available on all Watch Direct orders.

Shop luxury watches in Australia — Swiss-made and Japanese precision timepieces from authorised brands including Seiko, Citizen, Ball, Baume & Mercier, Frederique Constant, and more. Watch Direct is an authorised dealer for every brand we stock. Free shipping Australia-wide, full manufacturer's warranty.

Why Buy a Luxury Watch from Watch Direct?

Every luxury watch sold by Watch Direct is genuine, new, and backed by the full manufacturer's warranty. As an authorised retailer, we carry brands that require proper authorisation — which means you're buying the real thing, with legitimate warranty support, from a dealer with over 15 years in the watch industry. Free shipping on all orders, same-day dispatch on in-stock items, and Afterpay available.

Luxury Watch Collections at Watch Direct

Swiss Automatic: Ball Engineer and Trainmaster, Frederique Constant Classics and Slimline, Baume & Mercier Riviera and Clifton — mechanical movements, sapphire crystals, and Swiss finishing at accessible luxury price points.

Self-winding via rotor movement
High-beat calibres (28,800+ bph) for accuracy
Decorated movements visible through caseback

Japanese Prestige: Seiko Presage, Seiko Prospex, and Citizen Attesa — Japan's finest watchmaking, combining craftsmanship with technologies like Seiko's proprietary movements and Citizen's Eco-Drive solar power.

In-house movements with Spring Drive technology (Grand Seiko)
Zaratsu-polished cases
Finishing rivals Swiss counterparts

Swiss Quartz Precision: Citizen Signature and Eco-Drive collections delivering Swiss-level accuracy with solar-powered movements that never need a battery.

±15 seconds/year accuracy
Lower entry price than Swiss automatic
Preferred for dress and business wear

How to Choose a Luxury Watch

Movement type: Automatic mechanical watches (no battery, self-winding) are prized for their craftsmanship. Quartz and solar movements offer set-and-forget accuracy. Eco-Drive solar watches eliminate battery replacement entirely.

Automatic (mechanical, no battery)
Quartz (battery, high accuracy)
Spring Drive (hybrid mechanical/quartz — Grand Seiko only)

Case material: Stainless steel is the standard. Titanium offers a lighter alternative with superior corrosion resistance. Gold-tone PVD coating adds warmth without the price of solid gold.

Stainless steel (most durable)
Titanium (lighter, hypoallergenic)
Precious metal (gold/platinum — top tier)

Water resistance: 100m is suitable for swimming; 200m+ for diving. Dress watches typically offer 30–50m — splash-proof for daily wear.

Dress watches typically 30–50m (splash only)
Sport-luxury 100–300m
Tool watches (Rolex Submariner style) 300m+

Frequently Asked Questions

What luxury watch brands does Watch Direct stock?

Watch Direct stocks luxury watches from Ball Watch, Baume & Mercier, Frederique Constant, Seiko Presage, Seiko Prospex, Citizen Attesa, and more. All are genuine authorised stock with full manufacturer's warranty.

Are luxury watches at Watch Direct covered by warranty?

Yes. Every luxury watch sold by Watch Direct comes with the full manufacturer's warranty — typically 2 years for Swiss brands and 3 years for Seiko and Citizen.

Does Watch Direct offer free shipping on luxury watches in Australia?

Yes. Free shipping on all orders Australia-wide, with same-day dispatch on in-stock items from our Sydney showroom in Marrickville.

Can I use Afterpay on luxury watches?

Yes. Afterpay is available on all Watch Direct orders, making it easy to spread the cost of your luxury watch purchase.